Transfer pricing continues to be a top priority for tax authorities worldwide, with regulations evolving and audit scrutiny intensifying. For multinational enterprises (MNEs), compliance is no longer just about ticking the right boxes, it requires a proactive, strategic approach to minimize risks and ensure operational efficiency.

Key Regulatory Changes Impacting Transfer Pricing

Recent global tax reforms—such as the OECD’s BEPS framework, the global minimum tax under Pillar Two, and jurisdiction-specific regulations—are making compliance more complex than ever. These shifts are forcing MNEs to rethink their transfer pricing strategies, enhance documentation, and strengthen internal controls.

  1. OECD’s Pillar Two and the Global Minimum Tax

The introduction of a 15% global minimum tax under Pillar Two is a game-changer for transfer pricing. This framework ensures MNEs pay a minimum level of tax regardless of where they operate, directly impacting intercompany pricing—especially for entities in low-tax jurisdictions. As a result, companies must reassess their transfer pricing structures to align with the new global tax landscape.

  1. Increased Localization of Regulations

Countries are tightening their transfer pricing rules, introducing stricter documentation requirements, enhanced transparency measures (such as Country-by-Country Reporting (CbCR)), and harsher penalties for non-compliance. The result? MNEs must now navigate a fragmented regulatory environment while ensuring global consistency.

  1. Digitalization of Tax Administration

Tax authorities are rapidly adopting advanced data analytics and AI-driven tools to detect anomalies in intercompany transactions. Digital audits are becoming more precise, making real-time compliance crucial for MNEs. Accurate and timely reporting is no longer optional—it’s essential.

  1. Substance Over Form: A Growing Focus

Regulators are increasingly focusing on economic substance, demanding that MNEs prove their intercompany transactions align with actual business functions, risks, and assets. Simply having documentation isn’t enough companies must ensure their transfer pricing reflects commercial reality.

The Rising Frequency of Audits: Are You Prepared

With stricter regulations comes heightened scrutiny. Transfer pricing audits are becoming more frequent, data-driven, and targeted—especially for industries with significant intangibles, supply chain restructurings, or intercompany financing arrangements.

Key Audit Focus Areas:

  • Intercompany Financing: Authorities are analyzing whether interest rates and risk allocations align with the arm’s length principle.
  • Intangible Assets: Intellectual property transactions are under intense scrutiny due to their high tax planning potential.
  • Supply Chain Restructuring: Tax authorities closely examine business model changes to ensure compliance.
  • Profit Shifting Risks: Companies with entities in low-tax jurisdictions face increased audits to verify economic substance.

For MNEs, failing to prepare for audits can result in hefty penalties, tax adjustments, reputational damage, and lengthy disputes.

How MNEs Can Stay Ahead of Compliance Risks

To effectively manage transfer pricing risks, companies need a strategic, tech-driven approach that ensures compliance while optimizing tax positions.

  1. Proactively Monitor Regulatory Changes

Staying updated on global and local tax developments is critical. MNEs should engage with experts, track regulatory shifts, and leverage real-time data analytics to anticipate risks.

  1. Strengthen Documentation and Audit Readiness

Comprehensive, well-prepared documentation is the best defense in an audit. MNEs should ensure their master files, local files, and CbCR provide clear, defensible justifications for intercompany pricing decisions.

  1. Implement Scenario Analysis & Risk Assessments

By conducting what-if scenario analyses, companies can identify high-risk transactions and adjust their transfer pricing structures before tax authorities raise concerns.

  1. Leverage Technology for Compliance Efficiency

Using automation, AI-driven benchmarking, and centralized data management tools can significantly streamline transfer pricing compliance and audit readiness.

How Intra Pricing Solutions Can Support MNEs

Navigating complex regulatory changes and audits requires the right expertise and technology. Intra Pricing Solutions provides tailored support to help MNEs stay compliant and mitigate risks.

Why Partner with Intra Pricing Solutions?

✅ Real-Time Regulatory Insights: Stay ahead of evolving transfer pricing rules with the TPGenie Compliance Tracker.

✅ Automated Documentation Tools: Simplify compliance with master files, local files, and CbCR solutions.

✅ Audit Readiness Support: Be fully prepared for audits with robust benchmarking and defensible documentation.

✅ Risk Identification & Mitigation: Proactively assess and address high-risk transactions.

Preparing for the Future

The transfer pricing landscape is evolving rapidly, with increasing regulatory pressure and heightened audit risks. MNEs that take a proactive, technology-driven approach will not only stay compliant but also position themselves for long-term success.

By embracing best practices, leveraging automation, and engaging with experts, companies can confidently navigate regulatory changes and audits—while focusing on their core business objectives.

Stay ahead of compliance challenges with Intra Pricing Solutions and TP Genie. Let’s future proof your transfer pricing strategy.